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Google Ad Grant Management
Google Ads Management
At Marshall Creative, we specialise in managing Google Ad Grants to help non-profits amplify their message and achieve meaningful impact. We understand the unique opportunities and challenges associated with Google Ad Grants and have tailored our expertise to ensure your organisation gets the most from this valuable resource.
Harnessing the power of Google’s advertising platform, we create and optimise campaigns designed to maximise your monthly grant allowance, increase visibility, and drive action—whether that’s donations, event sign-ups, or volunteer engagement.
From grant compliance to performance tracking, we take the stress out of managing Google Ad Grants so you can focus on what matters most: making a difference.
Why should your organisation use Google Ads Grants?
Google’s Ad Grant programme provides non-profits with up to $10,000 USD of in advertising every month, empowering organisations to drive online traffic and awareness. Here’s why Google Ads Grants can be transformative:
Cost-free marketing: The grant enables non-profits to reach new audiences without the worry of advertising costs.
Targeted outreach: With Google Ads' sophisticated targeting tools, you can connect with the people who are most likely to care about your mission based on demographics, interests, or geographic location.
Increased visibility: Being on Google ensures your organisation is present when users search for causes or services related to your mission. This ensures you remain competitive in the crowded non-profit landscape.
Data-driven impact: Google Ads provides valuable data insights, helping you better understand your audience and refine your strategy for ongoing success.
Grant eligibility and compliance
We assist with the application process and ensure your organisation meets Google’s eligibility criteria. From initial setup to ongoing compliance monitoring, we keep your account in good standing, so you can focus on your goals.
Reporting and insights
Stay informed about the success of your campaigns with detailed reporting and performance updates. We pride ourselves on transparency and will provide actionable insights to refine and enhance your advertising strategy.
Optimisation and performance tracking
Our team actively monitors and optimises your campaigns to ensure you’re making the most of your grant allowance. We track key metrics, such as click-through rates, conversions, and audience engagement, and make data-driven adjustments to maximise impact.
Our Google Ad Grant Management services include:
Campaign creation and strategy
We take a deep dive into your organisation’s mission, audience, and goals to design impactful campaigns that resonate. Whether you want to promote programmes, attract volunteers, or increase awareness, we’ll develop a strategy tailored to your needs.
Testimonials
Hope has given our charity outstanding professional advice to support our digital strategy.
Emma Cook: Senior Individual Giving Officer | World Horse Welfare
Hope has been a pleasure to work with and has massively contributed to the success of our digital marketing campaigns.
Jonathan Green Nurture UK